Restore a brighter, healthier smile with Ezura Hydroxyapatite Toothpaste, designed to repair enamel, relieve sensitivity, and gently whiten teeth naturally.
Ezura HydroRepair
*based on a third-party consumer study
1 Tube + Free gift
2 Tubes + Free GIFT
3 Tubes + 1 FREE Tube + FREE GIFT + FREE SHIPPING
90-Days Money-Back Guarantee
We’re confident in the results you’ll achieve. If you’re not completely satisfied, simply return it, and we’ll issue a full refund.
See it in action
Ezura Hydroxyapatite Toothpaste is a premium fluoride-free formula powered by 7.5% nano hydroxyapatite! The same mineral that makes up your tooth enamel. Designed to repair and protect enamel, reduce sensitivity, and gently whiten without harsh abrasives, Ezura keeps your smile strong, bright, and healthy for adults and kids alike.
- Repairs & strengthens enamel by replenishing lost minerals
- Reduces tooth sensitivity for comfortable everyday eating & drinking
- Gently whitens teeth and removes surface stains
- Fights plaque & cavities without fluoride or SLS
Yes. Ezura is fluoride-free, SLS-free, and safe for all ages, including those with sensitive teeth or gums. Nano hydroxyapatite is biocompatible and widely recognized as a safe, effective alternative to fluoride for strengthening enamel.
Brush teeth thoroughly for 2 minutes, twice a day. For best results, do not rinse immediately after brushing, let the hydroxyapatite minerals stay on your teeth to maximize enamel repair.
Orders ship within 6-9 buisness
Free shipping available on select bundles.
If you’re not satisfied, return your product within 30 days for a hassle-free refund.
Absolutely love this toothpaste! My teeth feel stronger, sensitivity is gone, and my smile looks brighter every day.
They Talk about Us:
Customer Testimonials
Bright & Fresh
Gentle but powerful! whitens without harsh chemicals and keeps my mouth feeling fresh all day.
Impressive Results
Within a week my teeth felt stronger and the zaps of pain from cold drinks disappeared. I’m sticking with Ezura forever.
Game Changer
Finally found a toothpaste that actually helps my sensitivity and keeps my teeth white. Love the smooth feel after brushing!
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Enamel Repair
Formulated with 7.5% nano hydroxyapatite to remineralize and strengthen teeth naturally.
Sensitivity Relief
Helps reduce discomfort from hot, cold, and sweet foods without harsh chemicals.
Gentle Whitening
Removes surface stains for a brighter smile while staying safe for enamel.
Fluoride-Free & SLS-Free
Clean, safe, and family-friendly with no fluoride or sulfates.
Your main heading goes here
Enamel Repair
Formulated with 7.5% nano hydroxyapatite to remineralize and strengthen teeth naturally.
Sensitivity Relief
Helps reduce discomfort from hot, cold, and sweet foods without harsh chemicals.
Gentle Whitening
Removes surface stains for a brighter smile while staying safe for enamel.
Fluoride-Free & SLS-Free
Clean, safe, and family-friendly with no fluoride or sulfates.
Stop Tooth Sensitivity Forever
Stop Tooth Sensitivity Forever
Rebuild Worn Enamel
7.5% Nano Hydroxyapatite penetrates and remineralizes enamel, helping reverse early damage.
Soothe Sensitivity Instantly
Comfortably enjoy hot, cold, and sweet foods without sharp zings or lingering pain.
Whiten Without Harsh Chemicals
Gently lifts surface stains for a naturally brighter smile! No bleach, no irritation.
Clean & Safe for Everyone
Fluoride-free, SLS-free, and biocompatible! Gentle enough for daily use by adults and kids.
Your Journey to Brighter, Future.
See visible changes unfold each week as the SereneLift Under-Eye Glow Therapy Kit revitalizes and renews your delicate under-eye area.
Instant Comfort
Begin repairing enamel from the very first brush. Many users notice less sharp sensitivity when eating or drinking hot & cold foods.
Visible Strength & Shine
Enamel begins to remineralize; teeth feel smoother, look slightly brighter, and stay comfortable through daily meals.
Noticeable Whitening & Protection
Surface stains lift for a whiter smile while sensitivity continues to fade. Your enamel barrier becomes stronger and more resilient.
Lasting Oral Health
Consistent use keeps enamel protected, prevents future sensitivity, and maintains a naturally bright, healthy smile.
Why Our ToothpasteStands Out
Why Our ToothpasteStands Out
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Expertly Designed Formula
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Technology-Backed Whitening
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Noticeable Results in Weeks
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Premium Yet Accessible
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Results After 30 Days
Description of what benefits your product does in 30 days.
Results After 30 Days
Description of what benefits your product does in 30 days.
Felt
Felt less tooth sensitivity when eating hot, cold, or sweet foods.
Saw
a brighter, cleaner smile with fewer surface stains.
Observed
their teeth feeling smoother and stronger to the touch.
Frequently Asked Questions
Ezura is a premium oral care brand focused on science-backed enamel repair and sensitivity relief. Our hero product is a 7.5% nano hydroxyapatite fluoride-free toothpaste, designed to strengthen teeth, reduce sensitivity, and gently whiten without harsh chemicals.
Ezura uses nano-sized hydroxyapatite particles that bond to and fill in microscopic cracks in your enamel. This helps rebuild the protective layer, reduce pain from exposed dentin, and leave teeth smoother and more resistant to staining — all while staying gentle and fluoride-free.
Yes. Ezura is fluoride-free, SLS-free, and biocompatible, making it safe for daily use by adults and kids. Nano hydroxyapatite is a scientifically validated ingredient used in Japan and Europe for decades as a safe alternative to fluoride.
Simply select your bundle (2, 3, or 4 tubes) on our product page, add to cart, and checkout securely. We ship directly to your door — free shipping on 3+ tubes, plus exclusive gifts with our best-value bundles.
Most people feel less sensitivity within the first week. Noticeable enamel strengthening and a brighter smile usually appear within 2–4 weeks of consistent brushing (twice a day). Deeper enamel repair continues with long-term use.
Yes. Nano hydroxyapatite has been extensively studied and shown to remineralize enamel and reduce sensitivity as effectively as fluoride without the potential risks that worry some consumers. It’s been trusted in Japan’s oral care industry for over 40 years and is now recognized worldwide as a safe, science-backed alternative.
Ezura uses nano-sized hydroxyapatite particles that bond to and fill in microscopic cracks in your enamel. This helps rebuild the protective layer, reduce pain from exposed dentin, and leave teeth smoother and more resistant to staining — all while staying gentle and fluoride-free.
Simply select your bundle (2, 3, or 4 tubes) on our product page, add to cart, and checkout securely. We ship directly to your door — free shipping on 3+ tubes, plus exclusive gifts with our best-value bundles.
Yes. Nano hydroxyapatite has been extensively studied and shown to remineralize enamel and reduce sensitivity as effectively as fluoride without the potential risks that worry some consumers. It’s been trusted in Japan’s oral care industry for over 40 years and is now recognized worldwide as a safe, science-backed alternative.